The Howard Hughes Corporation (NYSE: HHC) today announced John Simon as its Executive Vice President Strategic Planning. Mr. Simon is a notable industry veteran and his responsibilities will cover the full 34 asset portfolio, which includes four master planned communities, eight operating retail properties and a robust development pipeline. Mr. Simon will report to David R. Weinreb, the company’s Chief Executive Officer. Mr. Simon has over 35 years of experience in virtually every aspect of real estate development. During his career Mr. Simon has worked in over 100 communities across the U.S. and internationally. After spending 27 years with the Taubman Company Mr. Simon started his own consulting firm where he again worked with Taubman in the pursuit of international retail development opportunities and partnerships in Japan, South Korea, China, Qatar, and Dubai. He also provided strategic and project planning services to various organizations including Disney World Orlando, FL., the Lake Nona master planned community, Orlando, Fl., and the Downtown Denver Partnership. Most recently as an equity partner and CEO of Pineapple Square Properties LLC, Mr. Simon led the development of a $200 million mixed-use project in downtown Sarasota, FL. At the Taubman Company Mr. Simon was Senior Vice President and Managing Director and for 10 years he oversaw all of the company’s development activities. Mr. Simon worked on over 40 major projects at Taubman including overseeing the unprecedented task of opening four regional centers the same year totaling over $1 billion in project costs. All projects were opened on time and within budget. He joined Taubman as in-house traffic engineer after working as a transportation consultant on development projects for The Rouse Company, The Jacobs Company and The Goodman Company. "Realizing the untapped value in our real estate assets will be greatly enhanced through John’s strategic planning skills and the development process will be streamlined through his successful experience delivering world class properties," stated David R. Weinreb, CEO of The Howard Hughes Corporation.