The consumer goods sector closed the day up 3.7%. Kid Brands Inc ( KID), Synutra International Inc ( SYUT), Arctic Cat Inc ( ACAT), and Marine Products Corporation ( MPX) were all winners today within the consumer goods sector with Ford Motor ( F) being today's featured consumer goods winner. Ford Motor rose 21 cents (1.8%) to $12.08 on heavy volume. Throughout the day, 132.2 million shares of Ford Motor exchanged hands as compared to its average daily volume of 74.4 million shares.

Ford Motor Company primarily develops, manufactures, distributes, and services vehicles and parts worldwide. It operates in two sectors, Automotive and Financial Services. The Automotive sector offers vehicles primarily under the Ford and Lincoln brand names. Ford Motor has a market cap of $46.4 billion and is part of the automotive industry. The company has a P/E ratio of 7.1, below the average automotive industry P/E ratio of 7.4 and below the S&P 500 P/E ratio of 17.7. Shares are down 29.3% year to date as of the close of trading on Wednesday.

TheStreet Ratings rates Ford as a buy. The company's strengths can be seen in multiple areas, such as its notable return on equity and revenue growth. We feel these strengths outweigh the fact that the company has had generally poor debt management on most measures that we evaluated.

On the negative front, Avon Products Inc ( AVP), Rocky Brands Inc ( RCKY), Glg Life Tech ( GLGL), and Appliance Recycling Centers ( ARCI) were all losers within the consumer goods sector with Select Comfort Corporation ( SCSS) being today's consumer goods sector Loser Spotlight stock.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the consumer goods sector could consider iShares Dow Jones US Cons Goods ( IYK) while those bearish on the consumer goods sector could consider ProShares Ultra Sht Consumer Goods ( SZK).
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