By Business Courier of Cincinnati

The city of Cincinnati will launch a new campaign tomorrow that aims to register 30,000 households to save energy, save money and help the environment.

The primary component of the ⿿What⿿s your Green Umbrella?⿝ campaign is an interactive web site that calculates what households can save with each environmentally friendly, or ⿿green,⿝ action registered. The site also will calculate the reported activity of all registered users so they can see the environmental impact and cost savings of their actions.

The city⿿s Office of Environmental Quality is working on the campaign with Green Umbrella, an alliance of environmental organizations, citizens, government and civic organizations and regional land owners and developers in the Tri-State region. Their goal is to get more people to do more things that will help the environment ⿿for all the world to see,⿝ according to a news alert about the campaign kick-off.

They hope regional households who will log more than 300,000 tons of reduced carbon emissions, according to the release.

Cincinnati Mayor Mark Mallory will launch the campaign at 10 a.m. Thursday at The Lodge on the grounds of the Cincinnati Zoo & Botanical Garden.

Citizens can register for no cost at to become part of the campaign.

Copyright 2011 American City Business Journals
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