The automotive industry closed the day up 1.8%. Cycle Country Accessories Corporation ( ATC), Supreme Industries Inc ( STS), Drew Industries Inc ( DW), and Chicago Rivet & Machine ( CVR) were all decliners today within the automotive industry with Honda Motor ( HMC) being today's featured automotive loser. Honda Motor fell 40 cents (-1.3%) to $29.75 on average volume. Throughout the day, one million shares of Honda Motor exchanged hands as compared to its average daily volume of 792,000 shares. Honda Motor Co., Ltd., together with its subsidiaries, engages in the development, manufacture, and distribution of motorcycles, automobiles, and power products primarily in North America, Europe, and Asia. Honda Motor has a market cap of $54.5 billion and is part of the consumer goods sector. The company has a P/E ratio of 8.5, below the average automotive industry P/E ratio of 15.9 and below the S&P 500 P/E ratio of 17.7. Shares are down 23.4% year to date as of the close of trading on Thursday. TheStreet Ratings rates Honda as a hold. The company's strengths can be seen in multiple areas, such as its reasonable valuation levels and largely solid financial position with reasonable debt levels by most measures. However, as a counter to these strengths, we also find weaknesses including deteriorating net income, disappointing return on equity and poor profit margins.