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NEW YORK ( TheStreet) -- Activision Blizzard (Nasdaq: ATVI) hit a new 52-week high Monday as it is currently trading at $12.70, above its previous 52-week high of $12.65 with 623,286 shares traded as of 10 a.m. ET. Average volume has been 8.2 million shares over the past 30 days. Activision Blizzard has a market cap of $13.9 billion and is part of the technology sector and computer software & services industry. Shares are down 2.3% year to date as of the close of trading on Friday. Activision Blizzard, Inc. publishes online, personal computer (PC), console, handheld, and mobile games of interactive entertainment worldwide. The company develops and publishes PC-based computer games and maintains its proprietary online-game related service, Battle.net. The company has a P/E ratio of 21.3, below the average computer software & services industry P/E ratio of 21.7 and above the S&P 500 P/E ratio of 17.7.