The wholesale industry closed the day down 4%. CE Franklin ( CFK) were all winners today within the wholesale industry with Watsco Inc ( WSO) being today's featured wholesale winner. Watsco Inc rose 45 cents (0.9%) to $51.55 on average volume. Throughout the day, 380,227 shares of Watsco Inc exchanged hands as compared to its average daily volume of 334,100 shares.

Watsco, Inc., together with its subsidiaries, distributes air conditioning, heating and refrigeration equipment, and related parts and supplies in the United States. Watsco Inc has a market cap of $1.5 billion and is part of the services sector. The company has a P/E ratio of 20.5, below the average wholesale industry P/E ratio of 20.6 and above the S&P 500 P/E ratio of 17.7. Shares are down 19.1% year to date as of the close of trading on Friday.

TheStreet Ratings rates Watsco as a buy. The company's strengths can be seen in multiple areas, such as its revenue growth, largely solid financial position with reasonable debt levels by most measures, reasonable valuation levels, growth in earnings per share and increase in net income. We feel these strengths outweigh the fact that the company has had lackluster performance in the stock itself.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the wholesale industry could consider iShares Dow Jones US Cons Goods ( IYK) while those bearish on the wholesale industry could consider ProShares Ultra Sht Consumer Goods ( SZK).