Joe’s Jeans Inc. (the “Company”) (NASDAQ: JOEZ) announced today that it has opened its second store in the Middle East at the 360° Mall in Safat, Kuwait. The 360° Mall is a world-class shopping destination and the globally acclaimed winner of Retail & Leisure International’s Award for International Shopping Centre of the Year. The Joe’s® retail store is the second of seven stores to be opened as part of an exclusive agreement with MultiTrend International in the Middle East.

Marc Crossman, President and CEO, commented, “We are pleased to continue to expand our retail store base internationally with MultiTrend in two of the finest shopping centers in the Middle East.” Crossman continued, “As we move toward our next fiscal year, we continue to be excited about our retail strategy with the recent addition of our store in New York City and two stores in Dubai and Kuwait.”

About Joe’s Jeans Inc.

Joe’s Jeans Inc. designs, produces and sells apparel and apparel-related products to the retail and premium markets under the Joe's® brand and related trademarks. More information is available at the company website at www.joesjeans.com.

This release contains forward-looking statements within the meaning of the safe harbor provisions of the Private Securities Litigation Reform Act of 1995, as amended. The matters discussed in this document involved estimates, projections, goals, forecasts, assumptions, risks and uncertainties that could cause actual results or outcomes to differ materially from those expressed in the forward-looking statements. All statements in this news release that are not purely historical facts are forward-looking statements, including statements containing the words “intend,” “believe,” “estimate,” “project,” “expect” or similar expressions. Any forward-looking statement inherently involves risks and uncertainties that could cause actual results to differ materially from the forward-looking statements. Factors that would cause or contribute to such differences include, but are not limited to: the risk that the Company will be unsuccessful in gauging fashion trends and changing customer preferences; the risk that changes in general economic conditions, consumer confidence, or consumer spending patterns will have a negative impact on the Company’s financial performance or strategies; and the highly competitive nature of the Company’s business in the United States and internationally. The Company discusses certain of these factors in its additional filings with the SEC, including its last annual report on Form 10-K filed with the SEC, and this release should be read in conjunction with that annual report on Form 10-K, together with all of the Company’s other filings, including current reports on Form 8-K, through the date of this release. The Company urges you to consider all of these risks, uncertainties and other factors carefully in evaluating the forward-looking statements contained in this release. Any forward-looking statement is based on information current as of the date of this document and speaks only as of the date on which such statement is made, and the Company undertakes no obligation to update these statements to reflect events or circumstances after the date on which such statement is made. Readers are cautioned not to place undue reliance on forward-looking statements.

Copyright Business Wire 2010

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