Insiders Trading AAPL, ARUN, AEO

By Jonathan Moreland, founder of Insider Insights and author of Profit From Legal Insider Trading.

NEW YORK ( TheStreet) -- Which insiders are selling and buying chunks of stocks?

Below are lists of the top 10 mainly open-market insider purchases and sales filed at the Securities and Exchange Commission Friday, Sept. 23, 2011 as ranked by dollar value. Company executives and directors are in the best position to assess the attractiveness of their firms' shares, and here is how many of them are voting their wallets! Please note, however, that these are factual lists, not buy and sell recommendations. Dollar value is only one metric to assess the importance of an insider transaction.

Aruba Networks (ARUN) Leone Douglas M DIR 660,069 $12,831,825
American Eagle Outfitters (AEO) Schottenstein Jay L CB,DIR
BO
1,000,000 $11,182,370
Trans1 (TSON) Delphi Management BO 1,538,461 $4,999,998
Equity One (EQY) Katzman Chaim CB,DIR
BO
231,400 $3,669,369
Ascena Retail (ASNA) Jaffe Elliot S DIR 100,000 $2,485,000
Transcept Pharmaceuticals (TSPT) Interwest Partners BO 217,228 $1,573,122
American Eagle Outfitters (AEO) Jesselson Michael G DIR 120,000 $1,314,200
Handy & Harman (HNH) SPH Group Holdings BO 79,000 $902,970
American Railcar Industries (ARII) Icahn Carl C DIR,BO 57,000 $862,790
Searchlight Minerals (SRCH) Luxor Capital BO 675,000 $784,888
Source: www.InsiderInsights.com
Apple (AAPL) Sewell D Bruce VP,GC
SEC
13,572 $5,479,949
Atrion (ATRI) Stebbing Roger F DIR 8,000 $1,512,960
Prolor Biotech (PBTH) Fares Fuad DIR 300,000 $1,200,000
Ulta Salon Cosmetics (ULTA) Eck Dennis K DIR 16,000 $1,097,200
Intermec (IN) Kemper Corp Master Retirement Trust BO 100,000 $652,235
Rivus Bond Fund (BDF) MBIA A 32,170 $594,158
HMS Holdings Corp (HMSY) Holster Robert M DIR 18,000 $471,432
American Spectrum Realty (AQQ) Winfield John V BO 23,500 $351,837
Vera Bradley (VRA) Thompson David O VP,SO 3,000 $110,673
Cell Therapeutics (CTIC) Bianco James A CEO,DIR 76,041 $79,919
Source: www.InsiderInsights.com

Key to Titles:A=Assistant, AI=Affiliated Investor, AO=Accounting Officer, BD=Business Development, BO=Beneficial Owner, CAO=Chief Accounting Officer, CB=Chairman, CCO=Chief Compliance Officer, CEO=Chief Executive Officer, CFO=Chief Financial Officer, CIO=Chief Information Officer, CO=Compliance Officer, COO=Chief Operating Officer, CT=Controller, CTO=Chief Technology Officer, DIR=Director, EVP=Executive Vice President, F=Founder, FO=Financial Officer, GC=General Counsel, HR=Human Resources, IO=Information Officer, IR=Investor Relations, LO=Legal Officer, MD=Managing Director, O=Officer, OO=Operating Officer, PR=President, PT=Partner, REL=Relative of an insider, SEC=Secretary, SH=Shareholder, SO=Sales Officer, TO=Technology Officer, TR=Treasurer, TT=Trustee, VCB=Vice Chairman, VP=Vice President, X=Ex Officer or other title displayed.

Jonathan Moreland is the founder of InsiderInsights.com, which produces a weekly newsletter and offers professional screening and alerting tools to analyze a proprietary, real-time insider data feed. He is also the principal of Insider Asset Management, a registered investment advisor in New York. Mr. Moreland has been analyzing insider data professionally for two decades and has been a contributor to TheStreet.com since 2001. A fundamental analyst with an MBA in finance, Mr. Moreland long ago identified insider data as an excellent first screen to determine where to focus his research efforts. He is quoted frequently in the media for his insider analysis and stock recommendations stemming from it. He is also author of Profit From Legal Insider Trading.

Under no circumstances does the information in this column represent a recommendation to buy or sell stocks. While he cannot provide investment advice or recommendations, Moreland appreciates your feedback; click here to send him an email.

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