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NEW YORK ( TheStreet) -- Lamar Advertising (Nasdaq: LAMR) hit a new 52-week low Thursday as it is currently trading at $17.56, below its previous 52-week low of $17.58 with 109,922 shares traded as of 9:51 a.m. ET. Average volume has been 985,300 shares over the past 30 days. Lamar Advertising has a market cap of $1.5 billion and is part of the services sector and media industry. Shares are down 53.8% year to date as of the close of trading on Wednesday. Lamar Advertising Company, together with its subsidiaries, provides various outdoor advertising services.