4. Lorillard ( LO) Company Profile: Lorillard makes cigarettes and tobacco in the U.S., marketed under the brand names of Newport, Kent, True, Maverick and Old Gold. 2011 Total Return: 36.7% Current Share Price: $109.11 (Aug. 25) Lorillard garners eight "buy" ratings and four "hold" ratings from analysts. Goldman Sachs among the most bullish with a $123 price target, and Deutsche Bank is among the most skeptical with a price target of $103. The comes after Lorillard beat quarterly profit and sales expectations on improved cigarette volume and higher selling prices. Lorillard made headlines as it was one of a group of tobacco makers suing the U.S. Food and Drug Administration, alleging that new graphic labeling rules are unconstitutional. Lorillard said requiring cigarette makers to display one of the nine new warning labels on each package is "an unconstitutional way of forcing tobacco manufacturers to disseminate the government's anti-smoking message."