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NEW YORK ( TheStreet) -- The ex-dividend date for Lithia Motors (NYSE: LAD) is tomorrow, August 9, 2011. Owners of shares as of market close today will be eligible for a dividend of 7 cents per share. At a price of $17.99 as of 9:50 a.m. ET, the dividend yield is 1.5%. The average volume for Lithia has been 222,500 shares per day over the past 30 days. Lithia has a market cap of $420 million and is part of the services sector and specialty retail industry. Shares are up 28.9% year to date as of the close of trading on Friday. Lithia Motors, Inc. operates as an automotive franchisee and retailer of new and used vehicles. The company has a P/E ratio of 13.1, equal to the average specialty retail industry P/E ratio and below the S&P 500 P/E ratio of 17.7.