Unsure of who has claims to intellectual property rights, industry giants are girding for battle by acquiring patent portfolios. Meanwhile, those with patents -- like Motorola -- are being urged by investors like Carl Icahn to carve out the assets for sale. And Motorola, happy to boast about the size of its patent portfolio, replied with the message that its patents are core to a successful strategy.
Asked about patents on an earnings conference call Thursday, Motorola CEO Sanjay Jha said it was an area of strength for the company. "As I look at these patent portfolios, I feel very good that we will be able to go forward and find ways to create and enhance shareholder value for all of our shareholders." Google has complained that the current patent system is broken and does not encourage innovation. But that doesn't mean Google isn't interested in acquiring more. The company said it's adding a collection of 1,000 patents from IBM ( IBM) that it acquired in a deal struck last month. The battle lines in the patent war were drawn earlier in July, in the surprise aftermath of the Nortel patent auction. Apple's ( AAPL) formation of Rockstar Bidco, a super consortium including Research In Motion ( RIMM), Microsoft ( MSFT), Ericsson ( ERIC), Sony ( SNE) and EMC ( EMC) -- the group that won the $4.5 billion auction -- is the best example yet of how the powers are aligning. The consortium illustrates the establishment of two distinct camps: Google and its partners against the rest of the field. As relative newcomers to the mobile industry, Google and Apple have very little legal ground to stand on when it comes to connected devices and wireless patents. Apple helped boost its position a bit with the Rockstar Nortel patents acquisition, a move that the Wall Street Journal says is being reviewed by the Justice department. But Google is a software company whose fortunes in mobile are riding on the success of smartphone partners like Samsung, Motorola, HTC and LG. Android-shop Samsung is in a legal battle with its former ally Apple. In April, Apple filed a lawsuit against Samsung for copying its iPhone and iPad. In June, Samsung sued Apple for patent violations. Motorola, however, is far better positioned to defend the Android camp. Not only does Motorola have far more patents than its nearest competitors, it appears to have more of the key patents that may help the Android camp in a battle against Apple. "It is interesting to note that Motorola asserted 18 patents against Apple, and sued Apple first, whereas Apple has asserted just six patents against Motorola," Morgan Stanley analyst Ehud Gelblum wrote in a research note last month. So while Apple might have a Rockstar consortium, Google has a friend with deep patent portfolio. --Written by Scott Moritz in New York. To contact this writer, click here: Scott Moritz, or email: firstname.lastname@example.org. Follow Scott on Twitter at MoritzDispatch
While Icahn will end a campaign run directly to eBay shareholders to have the company split PayPal and remove some board members, the settlement opens up a dialogue between both parties that Icahn believes may eventually lead to a PayPal spinoff.