NEW YORK ( TheStreet) -- VimpelCom ( VIP) hit a new 52-week low Monday as it is currently trading at $13.02, below its previous 52-week low of $13.03 with one million shares traded as of 10:42 a.m. ET. Average volume has been 2.1 million shares over the past 30 days.VimpelCom has a market cap of $17 billion and is part of the technology sector and telecommunications industry. Shares are down 12.2% year to date as of the close of trading on Friday. VimpelCom in an integrated telecommunications services provider, offering voice and data services through a range of wireless, fixed, and broadband technologies in Europe, Asia, and Africa. The company has a P/E ratio of 9.5, above the average telecommunications industry P/E ratio of nine and below the S&P 500 P/E ratio of 17.7. TheStreet Ratings rates VimpelCom as a hold. The company's strengths can be seen in multiple areas, such as its growth in earnings per share, increase in net income and robust revenue growth. However, as a counter to these strengths, we find that the company's return on equity has been disappointing. You can view the full VimpelCom Ratings Report.