NEW YORK ( TheStreet) -- Central European Media (Nasdaq: CETV) hit a new 52-week low Friday as it traded at $17.36 compared with its previous 52-Week low of $17.91. Central European Media is changing hands at $18.43 with 6,252 shares traded as of 9:31 a.m. ET. Average volume has been 306,200 shares over the past 30 days. Central European Media has a market cap of $1.1 billion and is part of the services sector and media industry. Shares are down 6.4% year to date as of the close of trading on Thursday. Central European Media Enterprises Ltd., a vertically integrated media company, engages in broadcasting, Internet, and TV content businesses in central and eastern European countries. TheStreet Ratings rates Central European Media as sell. The company's weaknesses can be seen in multiple areas, such as its generally disappointing historical performance in the stock itself and poor profit margins. You can view the full Central European Media Ratings Report.