NEW YORK ( TheStreet) -- Ford ( F) says that its electric vehicle charging stations will be about $700 or 32% cheaper than that of competitors. At a private viewing in New York of Ford's new Focus Electric, Ford's first global "electrified" car, company leaders said that no competitors are offering a charging station with an installation price lower than Ford's at $1,499. Ford estimates that on average, electric vehicle installation costs range from about $2,100 to $2,200. They said the charging stations would be user-friendly, easily mobile and would allow for tools-free installation that Best Buy's ( BBY) Geek Squad would set up for customers. Ford says that it's currently working with utilities and municipalities across the U.S. to make electric vehicle charging points more ubiquitous across the country. On Thursday, Ford unveiled its new Focus Electric both at the Consumer Electronics Show in Las Vegas and in New York. It is one of five new advanced lithium-ion battery-powered vehicles scheduled to be rolled out in North America and Europe by 2013 and is expected, according to Ford, to offer better miles per gallon usage than GM's ( GM) Chevy Volt and require half the charging time of the Nissan ( NSANY) Leaf. The Focus Electric will be launched in late 2011. No pricing information has been released yet for the car. All this is part of Ford's global "electrification" strategy.