NEW YORK ( TheStreet) -- "Don't repeat the mistakes of 2010 in 2011," Jim Cramer cautioned the viewers of his "Mad Money" TV show Friday. He told investors when they hear negative news, "stay the course." Cramer said his strategy for the market is to sell into the pops and buy into the dips. He told viewers to not let negative news about a single company or sector cloud their judgement when it comes to the market as a whole. Cramer said growth matters, rising sales matter and bigger dividends matter. What doesn't matter, he said, is the onslaught of negative daily chatter. That's why for next week's trading, Cramer will be looking at Alcoa ( AA), a stock which he owns for his charitable trust,
Still GrowingIn the "Executive Decision" segment, Cramer spoke with Robert Gross, chairman and CEO of Monro Muffler Brake ( MNRO), a stock that's up 135% since Cramer recommended in August of 2008, but also one that's been hammered down four points in the past two weeks on fears that increased new car sales will hurt the repair chain that focuses on older cars. Gross said the market is selling Monro's stock based on a 13 million new car sales estimate for 2011, which is greatly improved over last year. But, he noted, for seven of the past 10 years, new car sales were over 16 million a year and during those years Monro grew by 20% a year. Gross said Monro is still a growth company and only has 783 stores in 19 states. He estimated his company could grow three times bigger and not leave its current footprint. When asked about buying back shares at this depressed level, Gross said Monroe has been very shareholder friendly, raising its dividend five times over the past five years as well as splitting its stock a few times. He said at the current time, Monro feels the best way to increase shareholder value is to continue making acquisitions, adding market share and growing the company. Cramer said he's banking with Gross and is sticking by his recommendation of Monro.
Truck RallyInvestors looking to speculate in the red hot truck bull market should look no further than Accuride ( ACW), a little known parts maker that just emerged from bankruptcy. Cramer said Accuride is to trucks what Lear ( LEA) was to cars, likening Accuride to Lear's 66% gain after it emerged from bankruptcy last year. Cramer said all signs point to a continued rally in new trucks, with December seeing big truck sales up 115% year over year and trailer production also ramping higher. Yet Accuride shares have been doing very little since rising from bulletin board trading back to the New York Stock Exchange just three weeks ago. Cramer said Accuride has only two analysts covering the company and the stock has been trading flat. Cramer said Accuride, which makes wheels, chassis parts and seating assemblies for big trucks, is trading at just 14.5 times 2011 earnings, while rivals like Wabco ( WAB), an Action Alerts PLUS name, trades at 16 times earnings. With truck engine maker Cummins ( CMI) up 202% since Cramer first acknowledged the return of trucking in America two years ago, Cramer said the time is now to seize onto Accuride.