nFinanSe (OTCBB: NFSE)( www.nFinanSe.com), a leading provider of prepaid cards, today announced that it had launched its industry leading Visa® Reloadable Prepaid Debit Cards at approximately 9,000 Dollar General stores nationwide.

”Dollar General is one of the country’s largest and most recognized retailers and we are very excited to be adding our $3 Visa Reloadable Prepaid Debit Card to their stores,” stated Jerry R. Welch, Chairman and CEO of nFinanSe. “Given that our cards were recently highlighted for the lowest fees by the Consumers Union, the non-profit publisher of Consumer Reports, we believe the nFinanSe Prepaid Visa Card will be very attractive to Dollar General customers.”

Consumers can purchase the nFinanSe Visa Reloadable Prepaid Debit Card for only $3 and conveniently load additional funds at Dollar General locations for only $2.95. Of the 19 card issuers mentioned in the Consumers Union 2010 Report on the prepaid industry, nFinanSe was noted for the lowest card sales price of $3 along with Walmart® and singled out for the lowest monthly maintenance fee of $2.95 and lowest ATM withdrawal fee of $0.99.

The nFinanSe Reloadable Prepaid Visa® Card features what the Company believes to be the best overall pricing in the marketplace at this time. In addition to its consumer-friendly low prices of $3 to purchase a card, $2.95 to reload and a $2.95 monthly maintenance fee for unlimited purchases, nFinanSe also offers FREE direct deposit of payroll, FREE 24/7/365 live agent customer service in English and Spanish and FREE cell phone text message alerts with purchase and balance information after each transaction.

The Visa® Reloadable Prepaid Debit Card is issued by Palm Desert National Bank pursuant to a license from Visa U.S.A., Inc. nFinanSe is a registered ISO of Palm Desert National Bank. All cards funds are insured by the FDIC in accordance with the FDIC's applicable terms and conditions.