BOSTON (TheStreet) -- Any houseplant with time and a credit card can buy a popular item from a major online retailer's one-day flash sale and call it a holiday gift. Pros like surprises and know just the sites to supply them.If you're among the 43.9% of Americans that the National Retail Federation said would be wooed by the deep discounts and free shipping they'd find shopping online at Amazon ( AMZN - Get Report), Wal-Mart ( WMT - Get Report), Best Buy ( BBY - Get Report), Target ( TGT - Get Report) and other online retailers this holiday season, congratulations: You're in the new mall. In the first month of the holiday shopping season alone, ComScore ( SCOR - Get Report) says American consumers have spent $13.55 billion online, up 13% from the same period last year. Cyber Monday accounted for more than $1 billion of those sales for the first time, which represents a 16% spike from last year. Just shopping online alone doesn't make you or your gifts special -- it just makes them easy to get.
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