This summer, America’s favorite restaurant, The Cheesecake Factory, kicked-off its multi-layered “Share Your Voice” campaign to promote awareness for Feeding America’s Hunger Action Month. As part of the campaign singers were encouraged to submit their best performance of the uplifting song “Lean on Me” online or at many of the American Idol Live concert tour stops across the United States.
“My family convinced me to enter and it’s taught me to be proud of my natural gifts,” said Watson. “I’m grateful that The Cheesecake Factory has given me the opportunity to share my voice with the world. I’m also excited to meet Lee DeWyze and get his perspective on the music industry.”As a part of the “Share Your Voice” campaign, The Cheesecake Factory reached its goal of raising 3.5 million meals for Feeding America with the help of thousands of inspired individuals who donated through its special website during Hunger Action Month and by contributing a portion of proceeds from the sale of each slice of its new Reese’s® Peanut Butter Chocolate Cake Cheesecake. Additionally, staff at The Cheesecake Factory restaurants nationwide coordinated a peanut butter drive to donate to local food banks, and collected over 60 tons of peanut butter during Hunger Action Month. The Cheesecake Factory has donated more than $1.7 million to Feeding America over the past two years, which equates to approximately 12 million meals. For more information about The Cheesecake Factory, please visit www.TheCheesecakeFactory.com Like us on Facebook at www.facebook.com/TheCheesecakeFactory Follow us on Twitter at www.twitter.com/cheesecake The REESE’S Trademark and trade dress are used under license. About The Cheesecake Factory The Cheesecake Factory Incorporated created the upscale casual dining segment in 1978 with the introduction of its namesake concept. The Company operates 163 full-service, casual dining restaurants throughout the U.S., including 149 restaurants under The Cheesecake Factory® mark; 13 restaurants under the Grand Lux Cafe® mark; and one restaurant under the RockSugar Pan Asian Kitchen® mark. The Company also operates two bakery production facilities in Calabasas Hills, CA and Rocky Mount, NC that produce over 70 varieties of quality cheesecakes and other baked products. For more information, please visit www.thecheesecakefactory.com . About Feeding America Feeding America provides low-income individuals and families with the fuel to survive and even thrive. As the nation's leading domestic hunger-relief charity, our network members supply food to more than 37 million Americans each year, including 14 million children and 3 million seniors. Serving the entire United States, more than 200 member food banks support 63,000 agencies that address hunger in all of its forms. For more information on how you can fight hunger in your community and across the country, visit www.feedingamerica.org. Find us on Facebook at facebook.com/FeedingAmerica or follow our news on Twitter at twitter.com/FeedingAmerica Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=6482134&lang=en