By Jonathan Moreland, founder of and author of Profit From Legal Insider Trading.

NEW YORK ( TheStreet) -- Which insiders are selling and buying chunks of stocks?

Below are lists of the top 10 open-market insider purchases and sales filed at the Securities and Exchange Commission Monday as ranked by dollar value. Company executives and directors are in the best position to assess the attractiveness of their firms' shares, and here is how many of them are voting their wallets! Please note, however, that these are factual lists, not buy and sell recommendations. Dollar value is only one metric to assess the importance of an insider transaction.

Agilysys (AGYS) Mak Capital One LLC BO 141,926 $883,920
Collective Brands (PSS) Ouimet Matthew A DIR 5,000 $79,600
Shuffle Master (SHFL) Peckman Phillip C CEO,DIR 10,000 $79,287
Gyrodyne Co Of Amer (GYRO) Lamb Paul L DIR 900 $70,634
Pinnacle Entertainment (PNK) Sanfilippo Anthony Michael PR,CEO,DIR 6,250 $68,188
Futurefuel (FTFL) Osmium Special Situations Fund BO 5,600 $40,054
Montpelier Re Holdings (MRH) Heller J Roderick III DIR 1,500 $25,800
New Century Bancorp (NCBC) Mclamb Carlie C Jr DIR 5,000 $20,000
Range Resources (RRC) Linker Jonathan S DIR 455 $16,209
New Century Bancorp (NCBC) Rand Anthony DIR 3,000 $10,800
Oracle (ORCL) Ellison Lawrence Joseph CEO,DIR,
2,000,000 $53,956,300
Kellogg (K) Kellogg W K Foundation Trust BO 147,500 $7,523,341
Virtusa (VRTU) Armony Izhar DIR 500,000 $4,500,000
Apple (AAPL) Serlet Bertrand VP 10,000 $2,913,900
Fiserv (FISV) Dillon Donald F DIR 36,053 $1,974,482
Salesforce.Com (CRM) Benioff Marc CB,CEO,BO 10,000 $1,176,612
Fastenal (FAST) Slaggie Stephen M DIR 20,000 $1,068,238
Comscore (SCOR) Fulgoni Gian CB,DIR 40,000 $922,304
Amazon.Com (AMZN) Reynolds Shelley VP 4,200 $653,016
Hittite Microwave (HITT) Ayasli Yalcin BO 13,500 $636,683

Key to Titles:A=Assistant, AI=Affiliated Investor, AO=Accounting Officer, BD=Business Development, BO=Beneficial Owner, CAO=Chief Accounting Officer, CB=Chairman, CCO=Chief Compliance Officer, CEO=Chief Executive Officer, CFO=Chief Financial Officer, CIO=Chief Information Officer, CO=Compliance Officer, COO=Chief Operating Officer, CT=Controller, CTO=Chief Technology Officer, DIR=Director, EVP=Executive Vice President, F=Founder, FO=Financial Officer, GC=General Counsel, HR=Human Resources, IO=Information Officer, IR=Investor Relations, LO=Legal Officer, MD=Managing Director, O=Officer, OO=Operating Officer, PR=President, PT=Partner, REL=Relative of an insider, SEC=Secretary, SH=Shareholder, SO=Sales Officer, TO=Technology Officer, TR=Treasurer, TT=Trustee, VCB=Vice Chairman, VP=Vice President, X=Ex Officer or other title displayed.

Jonathan Moreland is the founder of, which produces a weekly newsletter and offers professional screening and alerting tools to analyze a proprietary, real-time insider data feed. He is also the principal of Insider Asset Management, a registered investment advisor in New York. Mr. Moreland has been analyzing insider data professionally for two decades and has been a contributor to since 2001. A fundamental analyst with an MBA in finance, Mr. Moreland long ago identified insider data as an excellent first screen to determine where to focus his research efforts. He is quoted frequently in the media for his insider analysis and stock recommendations stemming from it. He is also author of Profit From Legal Insider Trading.

Under no circumstances does the information in this column represent a recommendation to buy or sell stocks. While he cannot provide investment advice or recommendations, Moreland appreciates your feedback; click here to send him an email.