NEW YORK ( TheStreet) -- A trio of bullish Street calls on solar companies Wednesday highlights conviction that the Street consensus is too low on the sector given demand levels, and some solar stocks are set to pop on earnings outperformance. Auriga Securities analyst Mark Bachman made bullish calls on two upstart Chinese module makers on Wednesday, Jinko Solar ( JKS) and Solarfun Power ( SOLF). MEMC Electronic Materials ( WFR) was up moderately in Wednesday trading after an upgrade from Kaufman Brothers solar analyst Jeff Bencik to buy from a previous hold. The biggest beneficiary of the bullish stance on solar were Jinko and Solarfun, up 3.5% and 5.5% respectively, on Wednesday morning. Shares of Jinko Solar have been moving higher in July, up from under a $10 share price, and were nearing the $15 mark on Wednesday morning after a 5.5% spike -- Jinko shares hit a 52-week high in early trading on Wednesday. Jinko Solar is the latest Chinese entrant to the race to capture more solar module market share with low-cost, scaled production. The Auriga analyst believes that Jinko's business shift away from straight solar wafer sales (to instead creating a captive market for its wafers through the ramping of its solar module business) will drive upside potential in Jinko shares. Wafer margins are high, but the Auriga analyst contends that Jinko will achieve higher earnings, revenue and gross margins from capturing more of its wafer capacity through module sales. Additionally, Jinko's plan to create an evenly blended production capacity of solar wafers, cells and modules is ahead of scheduled, according to Auriga. Jinko achieved scale of 400 megawatts in both module and ingot/wafer capacity, and 300 megawatts in cell capacity by the end of the second quarter, Auriga research shows, which would be a quarter ahead of the analyst's previous model. By the end of the year, all three Jinko Solar production segments should be balanced at 500 MW. As a result, Auriga has upped its price target on Jinko shares to $25 from $23, or 7x the Auriga 2011 EPS estimate.