By Jonathan Moreland, founder of and author of Profit From Legal Insider Trading.

NEW YORK ( TheStreet) -- Which insiders are selling and buying chunks of stocks?

Below are lists of the top 10 open-market insider purchases and sales filed at the Securities and Exchange Commission Wednesday as ranked by dollar value. Company executives and directors are in the best position to assess the attractiveness of their firms' shares, and here is how many of them are voting their wallets! Please note, however, that these are factual lists, not buy and sell recommendations. Dollar value is only one metric to assess the importance of an insider transaction.
Coca Cola (KO) Allen Herbert A DIR 152,080 $8,052,971
Autonation (AN) Lampert Edward S BO 80,237 $1,438,447
DDI (DDIC) Riley Bryant R DIR 275,000 $1,374,995
Aol (AOL) Reynolds Fredric G DIR 40,000 $985,144
Zygo (ZIGO) Mak Capital One LLC BO 92,748 $927,288
Quinstreet (QNST) Valenti Douglas CEO,DIR,
33,900 $499,889
Boulder Growthome Fund (BIF) Ernest Horejsi Trust No 1b BO 51,880 $321,849
California Water Service (CWT) Nelson Peter C PR 8,676 $307,824
Conseco (CNO) Long Roger Keith DIR 50,050 $250,245
Global Defense Technology (GTEC) Allen James P CFO,VP,
18,437 $229,725
Express Scripts (ESRX) Borelli Frank J DIR 91,815 $8,878,217
Cummins (CMI) Solso Theodore M CEO,DIR 50,000 $3,001,525
Flowserve (FLS) Pajonas Thomas L PR,VP 23,190 $2,434,222
Drew Industries (DW) Rose Edward W III DIR 101,760 $2,410,984
Labranche (LAB) Labranche George M L Iv CB,CEO,
500,000 $2,300,000
Rackspace Hosting (RAX) Weston Graham M CB,DIR,BO 113,825 $2,233,252
Rovi (ROVI) Amoroso Alfred J CEO,PR,DIR 62,500 $2,117,500
Advance America (AEA) Webster William M Iv DIR 300,000 $1,915,144
Rackspace Hosting (RAX) Napier A Lanham CEO,PR,DIR 87,500 $1,713,039
Successfactors (SFSF) Dalgaard Lars CEO,PR,DIR 87,750 $1,598,173

Key to Titles: A=Assistant, AI=Affiliated Investor, AO=Accounting Officer, BD=Business Development, BO=Beneficial Owner, CAO=Chief Accounting Officer, CB=Chairman, CCO=Chief Compliance Officer, CEO=Chief Executive Officer, CFO=Chief Financial Officer, CIO=Chief Information Officer, CO=Compliance Officer, COO=Chief Operating Officer, CT=Controller, CTO=Chief Technology Officer, DIR=Director, F=Founder, FO=Financial Officer, GC=General Counsel, HR=Human Resources, IO=Information Officer, IR=Investor Relations, LO=Legal Officer, MD=Managing Director, O=Officer, OO=Operating Officer, PR=President, PT=Partner, REL=Relative of an insider, SEC=Secretary, SH=Shareholder, SO=Sales Officer, TO=Technology Officer, TR=Treasurer, TT=Trustee, VCB=Vice Chairman, VP=Vice President, X=Ex Officer or other title displayed.
Jonathan Moreland is the founder of, which produces a weekly newsletter and offers professional screening and alerting tools to analyze a proprietary, real-time insider data feed. He is also the principal of Insider Asset Management, a registered investment advisor in New York. Mr. Moreland has been analyzing insider data professionally for two decades and has been a contributor to since 2001. A fundamental analyst with an MBA in finance, Mr. Moreland long ago identified insider data as an excellent first screen to determine where to focus his research efforts. He is quoted frequently in the media for his insider analysis and stock recommendations stemming from it. He is also author of Profit From Legal Insider Trading.

Under no circumstances does the information in this column represent a recommendation to buy or sell stocks. While he cannot provide investment advice or recommendations, Moreland appreciates your feedback; click here to send him an email.

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