NEW YORK--TheStreet.com, Inc . (Nasdaq: TSCM; http://www.thestreet.com), a leading digital financial media company, announced today that Daniel Flax has been appointed Chief Information Officer, effective immediately. In this newly created position, Mr. Flax will report directly to Chief Executive Officer Daryl Otte.

Mr. Flax brings nearly two decades of experience to TheStreet.com. Most recently, Mr. Flax was the Chief Information Officer for Cowen Group, Inc. where he was responsible for the delivery of technology services to all areas of the company, including research, investment banking, and trading technology. Prior to Cowen, Mr. Flax was a Managing Director for the New York Stock Exchange, where he was responsible for Trading Technology and the NYSE's transition to a Hybrid Market. His earlier roles at the NYSE included Managing Director of Web Systems, where he led the team that built the technology that powered the NYSE's websites and empowered the NYSE's authors to create content. He also previously worked for Reuters and OptiMark.

Mr. Flax holds a Bachelors of Science in Electrical Engineering from Columbia University and was an Undergraduate Research Fellow in High Energy Astrophysics at CalTech in a joint program with the Jet Propulsion Laboratory and NASA.

"Daniel has achieved an extraordinary track record of success in building and overseeing complex technology systems for a number of key industry leaders. His expertise and strategic insight will be major assets to our company," said Daryl Otte, CEO of TheStreet.com. "Daniel will be a key driver of our team's aggressive, ongoing efforts to integrate the best technology into our services. I am confident that his work will help ensure that the quality of our technology always matches and supports the high quality of our content."

About TheStreet.com

TheStreet.com is a leading digital financial media company. The Company's network includes the following properties: TheStreet.com, RealMoney.com, Stockpickr.com, BankingMyWay.com, MainStreet.com, and Rate-Watch.com. For more information and to get stock quotes and business news, visit http://www.thestreet.com.

This article was written by a staff member of TheStreet.com.