Earnings reports are plentiful again this morning, and the early indicators show a flat to down market in the early going. Let's jump right in and take a look at names traders should be tracking.

Story Stocks

Apple ( AAPL): Nice jump higher following last night's earnings results.

C.H. Robinson Worldwide ( CHRW): Shares are higher on Q2 profits. Trying to break recent trucking sector's losing streak.

Gilead Sciences ( GILD): Biotech play is lower despite raising full-year guidance.

Ilumina ( ILMN): Shares are up as Q2 profits double.

Starbucks ( SBUX): Stock is higher on surprise estimates raise.

Yahoo! ( YHOO): Stock is lower after revenue guidance is lighter than expected.

VF Corp ( VFC): Shares are higher after company reaffirms guidance.

Boston Properties ( BXP): Shares are lower after guiding next quarter below estimates.

SLM Corp ( SLM): Stock is lower following $123 million quarterly loss.

Eli Lilly ( LLY): Pharma play is slightly higher after boosting guidance.

Bank of New York Mellon ( BK): Stock dips following Q2 results.

Whirlpool ( WHR): Stock is lower despite company beating second-quarter guidance.

Air Products & Chemicals ( APD): Stock is flat following the company reaffirming guidance.

Pfizer ( PFE): Shares are slightly lower despite company raising 2009 guidance.

Pepsico ( PEP): Beverage giant shares are lower on 2% drop in Q2 profits.

Altria ( MO): Tobacco giant shares are trading flat following second-quarter results.

SunTrust Banks ( STI): Bank shares are lower following $183.5 Million loss in the quarter that just ended.

Stanley Works ( SWK): Shares are flat following Q2 results.

Knight Capital Group ( NITE): Stock is higher following second-quarter numbers.

Delta Air Lines ( DAL): Airline operator shares are slightly higher following quarterly report.

Allegheny Technologies ( ATI): Stock is lower following second-quarter loss.

Wells Fargo ( WFC): Shares are down hard following second-quarter results.

Illinois Tool Works ( ITW): Stock is slightly higher despite big profit drop.

Boeing ( BA): Airline manufacturer shares are slightly lower after the company reaffirms guidance.

Morgan Stanley ( MS): Shares are lower following quarterly report.

U.S. Bancorp ( USB): Stock is lower as second-quarter profits fall 50%.

Northern Trust ( NTRS): Stock is flat following second-quarter results.

Aaron's Inc. ( AAN): Stock is down hard after company lowers revenue guidance.

Genzyme Corp. ( GENZ): Stock is lower after Q2 results.

P.F. Chang's Bistro ( PFCB): Shares are up slightly after raising 2009 guidance.

KeyCorp ( KEY): Stock is lower following second-quarter results.

Upgrades to Watch

DuPont ( DD): Barclays Capital raises estimates. $22 price target.

Intel Corp ( INTC): JMP Securities raises stock to an outperform.

Cisco Systems ( CSCO): Oppenheimer raises target price to $25.

Baidu ( BIDU): Bernstein Research raises estimates. $310 price target.

Kraft Foods ( KFT): Citigroup raises stock to a buy. $32 price target.

Lockheed Martin ( LMT): JP Morgan raises stock to an overweight. $90 price target.

Archer Daniels Midland ( ADM): Morgan Stanley raises estimates. $29 price target.

Starbucks ( SBUX): Barclays Capital and Deutsche Bank both raise ratings. $15 and $14 price targets.

Apple: Barclays Capital, Credit Suisse and Morgan all raise ratings. $188, $175 and $195 price targets, respectively.

TD Ameritrade ( AMTD): Barclays Capital raises estimates. $22 price target.

Costco ( COST): Started as a buy at Merrill Lynch/Bank of America. $57 price target.

Caterpillar ( CAT): Barclays Capital raises estimates. $36 price target.

Legg Mason ( LM): Barclays Capital raises estimates. $26 price target.

UnitedHealth Group ( UNH): Barclays Capital, Credit Suisse and Citigroup all raise ratings. $33, $27 and $32 price targets, respectively.

Downgrades to Watch

Northrop Grumman ( NOC): JP Morgan downgrades stock to neutral.

Peabody Energy ( BTU): Citigroup downgrades stock to a hold. $34 price target.

Other Indicators to Watch

Gold ( GLD): Gold prices are slightly lower this morning.

Oil ( USO): Oil prices are lower this morning.

Treasuries ( TLT): Bond prices are lower this morning.

What's the Trade?

I am going to be watching the stocks I mentioned yesterday, Agnico-Eagle Mines ( AEM) and U.S. Steel ( X), as potential short-sale ideas. I am also going to be tracking the Ultrashort plays, especially the SKF, as a long idea to take advantage of a pullback in the financial sector. I'll be back at the midday hour with more.

Be sure to visit our complete recommended list of the Best Dividend Stocks as well as a detailed explanation of our ratings system.
At the time of publication, the author had no positions in stocks mentioned, although positions may change at any time.

Tom Reese and Paul Rubillo are senior editors of Dividend.com. Visit Dividend.com for more dividend stock ratings, picks, news, and analysis for long-term and income-seeking investors.