Updated from 12:48 p.m. ESTThe threads keep unraveling at Talbots ( TLB) . Shares of the women's apparel retailer were sliding Friday after the company said its quarter-to-date sales are trending below its expectations -- the latest in a long line of shortfalls. Amid this weakness, Talbots said it will shutter its kids and men's apparel lines to sharpen its focus on its core age 35-plus female market. The step is one of the first major moves made by CEO Trudy Sullivan, who took the helm in August and launched a strategic business review in October. The company plans to close 66 Talbots Kids stores and 12 Talbots Mens stores, resulting in a cut of about 5% of Talbots' total workforce. The move will cut annual revenue by about $100 million, but is expected to yield yearly savings equal to 15 cents to 18 cents a share, Talbots said. The company will record charges, however, of 40 cents to 49 cents a share in fiscal 2008 because of the closures. "This is a very important strategic move that will greatly contribute to our ability to focus and reinvigorate our core brands and provide sustainable long-term shareholder value," said Sullivan in a statement. "By exiting these concepts, we can focus exclusively on our company's core strength -- the age 35 plus female market, where we believe there is significant opportunity for profitable growth in both our Talbots and J. Jill brands."