Often when business owners venture abroad, it is with the hope of expanding their product lines or services overseas. They go prepared to sell an idea to a potential new customer base or to make their business an international brand.So it's crucial for entrepreneurs to understand that the presentations they make in different countries should be specific to their intended audience. Above all, business owners should strive to relay a focused message and make their points memorable to clients. Here then are four travel tips to keep in mind for the next time you're meeting with an international clientele.
Be sure you're clear on what your audience would find funny and what they would not -- if you're not sure, err on the side of caution. After all, it's difficult to win over a clientele that you've unintentionally offended.