RealNetworks ( RNWK) announced a slew of deals on Monday to help expand its reach in the digital music market dominated by Apple ( AAPL) and bolster interest in the fledgling subscription model. The company's digital music service, Rhapsody, will be integrated with TiVo ( TIVO) later this year. Using their remote, TiVo subscribers will be able to stream songs from the Rhapsody library through their televisions. "With this new and exclusive set of features, TiVo and RealNetworks intend to give consumers the ultimate method of finding and enjoying digital music from the comfort of their living rooms," Jim Denney, a spokesman for TiVo, said in a statement. The music isn't free, however. While Real will likely offer a complimentary 30-day trial of Rhapsody, TiVo watchers will still have to subscribe for $9.99 a month for the basic subscription, or $14.99 a month for the portable music subscription, Rhapsody To Go. The company has a similar deal with Sonos, a high-end, home wireless music system that also operates by remote control. In addition, Real said Monday that Rhapsody will be available through Logitech's ( LOGI) Squeezebox and Transporter home audio players starting Jan. 15. Real shares recently tacked on 1.1%, or 12 cents, to $11.13. Meanwhile, TiVo, which was upgraded earlier Monday by Bear Stearns, climbed 4.4%, or 24 cents, to $5.69. Logitech added 8 cents to $28.40.
Separately, Real announced that iRiver is launching two new MP3 players that will come bundled with Real's Rhapsody music service. The iRiver Clix 2, an update to its Clix MP3 player line, and a yet-to-be named wireless-enabled MP3 player will be available in the first half of 2007, Real said. Real has signed a number of deals in recent months to attract new ears to Rhapsody, including a pact with SanDisk ( SNDK) to integrate the service into some of its Sansa MP3 players and a deal with Best Buy ( BBY) for an online music store.