Editor's note: Formerly, Chris Schumacher's short trading ideas were available only to subscribers to TheStreet.com's Short Advisor. Now these picks are being offered to RealMoney and TheStreet.com readers.


Foot Locker ( FL), the athletic shoe retailer, appears on the radar this week: The stock price refused to participate at all during the broader market run-up in the fourth quarter of 2006. Relative weakness compared with the broader market is typically a good bearish sign that distribution pressure remains stronger than accumulation pressure.

The chart below also shows several bearish technical signals, starting in June 2006 when the price gapped up and was immediately rejected above $27 a share. The return to the $23-$25 range in August and September confirmed the rejection and created a lower high at $26 in late September.

A series of lower highs followed in November, at $25, and again in December, at $24. Now the stock price is basing near the lows set in May 2006 at $21.50.

Normally when a base forms near lows, volume is key. If sell-side volume shows a large increase but price holds support, it would mean that buyers are absorbing all the sell-side volume and are accumulating the stock. But I do not see this happening in Foot Locker.

Instead, the chart shows the volume contracting as Foot Locker's price bases near the lows. This typically indicates there is very little buying interest in the stock. If distribution pressure can take this stock price under $21.50, it's likely the stock will continue lower.

The ideal setup for this short trade would be to see Foot Locker's price break below $21.50 and then bounce back to $21.75 for the entry. The stop would be placed at $23.10, which would offer $1.35 in risk. The profit target would be $20.

Note, however, that if Foot Locker's price moves under $21.50 and breaks $21 without first offering an entry, this trade setup is no longer valid. Also, if the price moves up above $22.60 without first dropping below $21.50, the setup is no longer valid. Shares closed at $22.01 Monday.


Foot Locker (FL) -- Daily


Updates on Previous Picks

It's time for some housecleaning in several former Short Advisor ideas.

  • Alkermes (ALKS) moved under $12.95 without first offering an entry. This trade setup is no longer valid.
  • ENGlobal (ENG) has not set up and should have done so by now for the strategy to remain valid. So this one is being taken off the Watch List.
  • Harvest Natural Resources (HNR) is also taking too long to set up, so it's being removed from the Watch List as well.
  • NovaGold (NG) remains open with the entry at $15.90. However, this trade has been open for more than two months, and the stock price has not come close to the initial profit target of $13.70 during that time. Given that, this one should be closed as close to the entry point as possible for a scratch.
  • Salesforce.com (CRM) remains open with the entry at $40.50. The first profit of $38.90 was filled. But after reaching a low of $35.55 last week, the price bounced sharply higher back to $40. The remaining position on this trade should be closed at $40.50 or better.
  • Biotech HOLDRs (BBH) hit the $189 stop last week. This trade is closed for a 2.7% loss.

At the time of publication, Schumacher held no positions in the stocks mentioned, although holdings can change at any time.

Chris Schumacher is a financial trader, speaker, writer, co-author of Techniques of Tape Reading and and contributor to TheStreet.com Short Advisor. He has delivered seminars throughout the U.S. and is a featured speaker at trading expos. He is a graduate of Ohio State University and has served as a guest lecturer at Ohio State University's Fisher College of Business as well as the Center for Entrepreneurship. While Schumacher cannot offer specific investment or trading advice, he appreciates your feedback; click here to send him an email.

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