Used-game buyers seem to be from kids who have no money of their own or people from lower-income families, he says. If that's the case, such sales are in addition to, not instead of, sales of new games, he adds. "My gut tells me this doesn't cannibalize new sales," he says. And used sales could actually boost new-game sales in the long run, says Cole. Such sales can introduce younger or poorer customers to game franchises for which they'll pay full fare when they are older and more affluent, he says. "If you get people in there playing games, it's a good thing," he adds. The publishers are certainly hoping so.