Dun & Bradstreet ( DNB) said it has entered into a definitive agreement to acquire Hoover's ( HOOV) for approximately $117 million. The deal values Hoover's at $7 per share, a 30% premium over Thursday's closing price of $5.35. D&B shares ended the day at $35.45. Hoover's, based in Austin, Texas, is a provider of industry and market intelligence, including company profiles and financial information. For the 12 month ended Sept. 30, it reported revenue of $32 million and net income of $1 million, or 6 cents per share. This was its first profitable year since it went public in June 1999. On the first day of trading, the stock hit what would become an all-time high of $33 per share, giving the company a market capitalization just shy of $500 million. D&B, based in New Jersey, provides business-to-business credit, marketing and risk information. D&B Chairman and CEO Allan Loren said, "Hoover's is a natural fit for D&B because its strengths align with four of our areas of strategic focus." Phil Franz, an analyst at Black Diamond Securities, said, "D&B is taking advantage of an environment where third-party research is not only sought and valued -- it will be required. By acquiring Hoover's it becomes a full-service shop with considerable critical mass. " Together the companies will have a formidable database covering some 70 million companies in more than 300 industries. Franz also thinks that this is somewhat encouraging for the market as a whole in that "a deal was done in a beaten-down sector with a decent premium."