Adobe, Coke, Fancy Feast and Pepsi have all made some blunders in the past.

Stock futures higher on fading rate bets fade, big tech boost; Apple jumps after Q3 earnings beat, iPhone revenue growth; Amazon soars as sales growth, forecast offset surprise Q2 loss; intel slumps after Q2 earnings miss, disappointing guidance and Roku collapses after dismal Q2 highlights ad market meltdown.

Bank of America lists stocks that are hurt by rising oil prices. Oil has soared in recent months amid the war in Ukraine.

Health and history were major trend in the Morning Consult study this year.

PepsiCo particularly benefits from its nonbeverage products, including Frito-Lay and Quaker, Morningstar said.

Ten U.S. companies disclose sales exposure to Russia, and that exposure isn't very big, Bank of America says.

Stock futures edge lower as big tech earnings whiff; Apple shares slide as supply chain warning clouds Q2 beat; Amazon shares slump after surprise Q1 loss, muted outlook; Intel shares retreat as chip sector bottlenecks raise caution and Tesla shares jump as Musk unloads $4 billion, says 'no further sales planned'.

Share repurchases can boost the stocks of companies with plans to execute them. Some of those stocks have outperformed.

Crypto's Super Bowl advertisers include Coinbase Global, FTX and Crypto.com and Bitbuy will all make their pitches to consumers on Sunday.

Ford has recently cast a shadow over the auto industry.

Short sellers reversed course and sold $19 billion of shorts in September.

The parent company of Google and Youtube is preparing for a sharp deterioration in the health of the economy.