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Ignore price targets and focus on earnings estimates, Jim Cramer said Thursday on his

"RealMoney" radio show. And be a tech owner, not a renter.

Price targets don't matter, Cramer said in response to the hullabaloo over Lehman Brothers' decision to raise its price target for


(GOOG) - Get Alphabet Inc. Class C Report

to $350 from $275. The price target is less important than the fact the investment bank increased its 2006 full-year earnings estimate to $7.53, Cramer said. Previously, the highest estimate on the Street was $7.18.

It may sound heretical for somebody to put up a huge price target after the Internet bubble burst. But the math bears the higher price, Cramer said. If you use



multiple of 60 times 2005 earnings, then you could set a $450 price target on Google, he added.

But Cramer wants to be conservative, even with a stock like Google. So he stuck with his $350 target, which he bases on the company earning $7 a share next year -- not $7.53 as Lehman says. "That's still more realistic until I know more," Cramer said

And don't flip out on Yahoo!, Google or


(INTC) - Get Intel Corporation Report

if those stocks move up or down a few bucks, Cramer cautioned. "Stake out the ground and hold it," he said.

When a caller asked Cramer if Google would be better off splitting its stock, Cramer wasn't so sure that would be the smartest move. He pointed to

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and Google as great companies with managers who are disciples of Warren Buffett. Buffett, as most people remember, has yet to split

Berkshire Hathaway

(BRK.A) - Get Berkshire Hathaway Inc. Class A Report

, which now trades for more than $80,000 a share.

And anyway, "splits get a lot of renters in" and Cramer wants people to own tech in this market, not rent.

Cramer added that investors should also keep an eye on Intel's earnings estimates in the coming weeks. He said he is confident that revenue and gross margins are going higher. That means earnings and the stock price will follow.

"The estimates are so low for Intel that the number will have to be bumped up," Cramer said, adding that investors shouldn't let Thursday's great results from

Advanced Micro Devices

(AMD) - Get Advanced Micro Devices, Inc. Report

lead them to worry about Intel's sales. "There's plenty of business out there for everybody!" he said.

Likewise, he advised a caller not to dump all his


(BMY) - Get Bristol-Myers Squibb Company Report

to swap into


( DNA). Cramer may like Genentech more than Bristol, but Bristol is not that bad, with a 4.5% dividend yield.

Cramer says if you do want to leg into Genentech, wait for it to take a breather because it's been white hot lately.

When it comes to

Morgan Stanley

( MWD), however, Cramer said there is no need to split the difference. He said investors are better off with


( LEH) and

Bear Stearns

( BSC) than Morgan, which he said has struggled with management issues.

Stump Cramer

It was tough sledding for callers in this week's "Stump Cramer" segment, as the Mad Money man proved his stock recognition prowess once again.

The first caller tried to no avail with

National Technical Systems


, a staffing system company Cramer researched just last week on "Mad Money."

He also recognized a former tech highflier, now dollar stock called

Savvis Communications

( SVVS).

Other stocks that failed to stump Cramer included


(NEOG) - Get Neogen Corporation Report

, a maker of diagnostic products for food,

James Hardie

(JHX) - Get James Hardie Industries Plc Report

, an Australian manufacturer of building products, and


(ECL) - Get Ecolab Inc. Report

, an institutional cleaning products company that was "a big story in the 1990s."

The one caller who did stump Cramer won with sportswear manufacturer



, which is listed on the bulletin board.

At the time of publication, Cramer was long Intel, Sears and Yahoo!.

James J. Cramer is a director and co-founder of He contributes daily market commentary for's sites and serves as an adviser to the company's CEO. Outside contributing columnists for and, including Cramer, may, from time to time, write about stocks in which they have a position. In such cases, appropriate disclosure is made. To see his personal portfolio and find out what trades Cramer will make before he makes them, sign up for

Action Alerts PLUS. While he cannot provide personalized investment advice or recommendations, he invites you to send comments on his column by

clicking here. Listen to Cramer's RealMoney Radio show on your computer; just click

here. Watch Cramer on "Mad Money" at 6 p.m. ET weeknights on CNBC. Click

here to order Cramer's latest book, "Real Money: Sane Investing in an Insane World," click

here to get his second book, "You Got Screwed!" and click

here to order Cramer's autobiography, "Confessions of a Street Addict."