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'Hunker Down and Ride It Out' Say Financial Planners

A few see buying opportunities. None recommend selling. Most recommend standing pat.
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Since they're paid to keep their wits about them in times like these, it should be no surprise that financial planners are urging calm as the markets crash around them -- even though they may feel otherwise.

"If I didn't have 150 tax returns to worry about in the last three weeks I might have jumped out the window," quips Lewis Cohen, a planner with

Kaufman Rosenberg & Cohen

in Sherman Oaks, Calif.

A few of the dozen or so planners


spoke with this week think there's some selective buying to be done in the wreckage of the markets. Most recommend standing pat until the storm passes. None recommend selling.

"It's too late to sell," says Phil Luccock, president of Englewood, Colo.-based

Financially Speaking

, who advises investors to "hunker down and ride it out."

"We were selling three to four weeks ago. If you weren't going to take profits then, what's it going to take?"

"You stick with your guns, whatever those are," adds David Foster of

Foster & Motley

in Cincinnati. "You don't sell just because the market is going down."

As you might expect, planners find the market turmoil of the past few weeks a vindication of the principle of asset allocation -- spreading your money among a variety of sectors and asset classes.

"We're having a good time these days. We steadfastly believed in asset allocation. I have not made any sector bets," says Ben Tobias of

Tobias Financial Advisors

in Plantation, Fla.

Still, there's no getting around the fact that many individual portfolios had bloated technology weightings. The fantastic rise in valuations -- the tech-heavy

Nasdaq Composite

index rose a startling 110% for the 12 months ending March 10 -- could have skewed the balance of even the most prudently planned portfolios. And many investors found it hard to resist putting new money into a sector that never seemed to stop rising. A record $33.9 billion was invested in technology mutual funds in 1999, according to

Financial Research

of Boston. The prior calendar-year record for investment in the sector was $4.4 billion in 1995.

For many investors, the market has rebalanced their portfolios for them, as the Nasdaq Composite index has fallen 34% since its March 10 peak. It is down 18% for the year. In fact, if your tech allocation has fallen significantly, "you may need to bring that allocation back up by buying," says Robert Horowitz of

New England Investment Management

in Stamford, Conn.

But what is the right allocation to technology?

The consensus seems to be about 30% -- roughly the technology weighting of the

S&P 500

index. In fact, Horowitz and other planners say an S&P 500 index fund or a total market index fund tracking the

Wilshire 5000

should have plenty of technology for most portfolios. "I am perfectly comfortable capturing tech in the S&P or total market index," he says.

Foster also eschews tech-sector funds, preferring the S&P 500 or tech-heavy growth funds like

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White Oak Growth or

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Harbor Capital Appreciation.

Cohen, among the more aggressive planners interviewed, said he had been allocating 40% to 50% to tech for clients who could handle the risk, and was "getting 30% to 50% annual returns, sometimes higher."

"But that was last year," he adds ruefully. "In the first quarter, accounts were up 15%, to 25%. As of now, I don't want to know."

He was also the only planner who talked about selling, saying earlier in the week that he was considering paring stakes in


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-- "stocks we have held for 12 to 16 months and are still up greater than 100%."

A few planners see the diminished prices of many stocks as a reason to buy, but most aren't enthusiastically sifting through the bargains. "If you haven't done anything and you're sitting on stuff from last year, I wouldn't recommend buying," says Horowitz. Even after the recent sell-off, "you've probably got a huge position in tech anyway."

One dissenter is Larry Howes of

Sharkey, Howes & Javer

of Denver, who says, "If you're going in with new money, that's great." But he warns to expect some losses in the short term. Earlier in the week, he forecast the Nasdaq would drop below 3400, a prediction that came true on Friday.

Yet, he says, "Don't give up on tech. Don't give up on biotech." By year-end he sees the Nasdaq Composite at 5500.

Other planners, though not enthusiastic about buying, thought it could be done strategically.

Marilyn Capelli Dimitroll, a Bloomfield Hills, Mich., planner, likes financial stocks "because of favorable demographics," and is using the

Financial Select Spider

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, an exchange-traded index portfolio composed of the financial stocks in the S&P 500 index. The fund is up 22% since March 10.

Cohen is putting conservative clients into real estate investment trusts and energy and utility companies. (See our recent story on

utilities funds.)

Among tech stocks, Dee Lee, a planner in Harvard, Mass., suggests staying away from dot-coms. She prefers those companies that build out the Internet infrastructure like EMC and


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. "Look at the companies that provide the end stuff that gets the consumer to the dot-com," she says.

But Lee's enthusiasm for tech stocks is underwhelming, at best. "Buy

Krispy Kreme


, the doughnut maker that went public last week," she recommends. "At least there's a product."

Dagen McDowell, Tracy Byrnes, Ilana Polyak and David Landis contributed to this report.