As far as Internet companies go,

Yahoo!

(YHOO)

appears to be the rare bird that has it all.

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Real profits, continued growth, a huge customer base, a clean financial statement and a dominant role in its sphere. The one thing it doesn't have, however, is a big group of fund managers who believe the Internet portal company's still-lofty stock valuation is justified.

Even though Yahoo! has 166 million registered users and is one of the most recognizable brand names around the globe, fund managers and analysts told this week's Gut Check they're cautious about the stock due to the market's mauling of dot-coms and the weakening online advertising climate. Nor do they expect stellar news from the company when it announces its fourth-quarter results this Wednesday.

The Yahoo! File

Business: Internet portal

1999 Revenue: $589 million

1999 Earnings Per Share: $0.24

Estimated 2000 Earnings Per Share: $0.48

Stock Snapshot

Current P/E: 66.8
Stock Price: $27.38

52-Week Range: $225.63-$25.06

Percentage Change from 52-Week High: -88%

Shares Outstanding: 558.4 million

Source: Bear Stearns, Morningstar, Zacks

That doesn't mean they don't still have faith in the long-term prospects for Yahoo! It's just that they don't believe that the stock is poised for a rebound anytime soon.

Merrill Lynch

analyst

Henry Blodget issued a report last week saying Yahoo!'s fourth-quarter revenue are likely to meet the consensus revenue target of $316 million only barely and that the company is likely to cut estimates for the first quarter and beyond. Further, he forecasts 2001 earnings per share in the range of 50 to 55 cents, 5 to 10 cents below consensus.

Fund skippers' primary concern over Yahoo! is its valuation. While the stock opened today at $27.38, down 89% from its 52-week high of $225.63, its

price-to-earnings ratio is 66.8, which is still awfully high, fund managers say. By comparison, the average P/E of other Internet companies is 45.8; in the

S&P 500

, the average is 23.8, according to

Zacks

. "P/Es could continue to compress until they meet long-term growth rates," says Akber Zaidi, portfolio manager of the

(SJPPX)

StockJungle.com Pure Play Internet fund, a sector fund that has about 4% of its assets in Yahoo!

First Call/Thomson Financial

estimates that for fiscal 2000 ending Dec. 31 Yahoo!'s earnings will rise 96%, but for 2001, earnings will only rise 19%.

The second big quandary fund managers have with Yahoo! is the anticipated slowdown in online advertising and the weakened economy. Yahoo! derives 90% of its revenue from online advertising and the rest from rental and transaction fees. Rob Zidar, portfolio manager of the

(MANTX)

Merrill Lynch Internet Strategies fund, sold off a position representing 2.37% of the fund's total assets in October for this reason. Citing the same concerns, Bob Grandhi, portfolio manager of the

(MFTIX) - Get Altegris Managed Futures Strategy I Report

Monument Digital Technology fund said he recently sold out of a position representing 3.32% of the fund's assets. Both currently own no Yahoo! stock.

"We are concerned about the advertising market and the slowdown in the economy," Zidar says. The consolidation of Internet companies and the

Fed rate cut last week might lift online ad revenues somewhat, Zidar says. But advertising revenue remains a concern because, "If the economy is weak, then all bets are off," he says.

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"Yahoo! is a very solid company that's built a worldwide brand name and franchise that's built to last," agrees Grandhi. "But we are concerned about Yahoo! and other Internet companies that are dependent on advertising revenue."

Yahoo!'s announcement last week that it would begin charging listing fees for its auction services was met, on one hand, with praise for revenue diversification. On the other hand, there was caution that it is a sign of more fees to come. One of the biggest attractions for Yahoo! users is that they can get so much at the site -- chat, information, shopping, email, voice mails and instant messaging -- for free, analysts say.

"Yahoo! has a loyal following because of its free content model," says Gene Alvarez, program director of the electronic business strategy group at

Meta Group

. "By introducing fees, they might lose some of their membership base, and if they reduce that base, it would impact advertising revenue. And yet -- investors are looking for Yahoo! to diversify revenue, so it's a Catch-22," Alvarez says.

John Faig, an analyst on the

(INIDX)

AXP Growth fund from

American Express Financial Advisors

believes fees might alienate Yahoo! users. He also says Yahoo! would have been wiser to introduce fees during the Internet hysteria of last year.

Goldman Sachs

issued a report this morning disagreeing with disapproval over the introduction of fees. In fact, Goldman, which has done underwriting for Yahoo!, applauds "the introduction of additional pay services as catalysts over the coming quarters."

Many analysts more bullish on Yahoo! also point to optimistic ad revenue projections for Yahoo! and other Internet companies. Internet advertising rose 65% in 2000 to $3.2 billon and will rise another 60% this year to $5.1 billion, predicts Robert Coen, a senior vice president at

Universal McCann

whose annual ad revenue forecasts are highly regarded in the advertising industry.

"The amounts spent to place banner ads on the Internet will probably rise sharply again as the largest marketers continue to experiment and expand their online presence," Coen predicts.

Broadband and compression technologies are allowing Internet sites like Yahoo! to marry video, sound and, soon, animated and holographic images, and portend a bright future for Yahoo!, according to a

First Albany

report issued last week. Yahoo! already offers streaming video on financial news, says Jonathan Hodson-Walker, a senior vice president with First Albany.

Yahoo! also "has a large database of all its users, which is very important information," Hodson-Walker says, adding that Yahoo! has said it can segregate its 166 million users into groups as small as 17,000. "There is no getting away from the Internet as a communications medium. It's more personalized and relevant than any other medium," Hodson-Walker says.

Streaming video and wireless applications are two of the main reasons

Bear Stearns

expects Yahoo! to return to the $160 range in the next 12 months and to continue to outperform the S&P 500 over the next decade, says Jeff Fieler, a consumer Internet analyst with the firm. In a recent Internet report, Bear Stearns analysts went so far as to say, "Yahoo! is positioning itself at the epicenter of a multidevice world as the data resource to those devices: mobile phones and personal digital assistants," as well as to the future marriage of PCs and phones through telephony. (Bear Stearns has not done any underwriting for Yahoo!.)

Scott Kessler, an Internet analyst with

Standard & Poor's

, says future predictions may all be well and good, but what matters right now for the direction of the stock is the online advertising climate. Until that changes, he will continue to rate Yahoo! a hold.

"You can't conjure revenue out of thin air. It's going to be increasingly difficult for Yahoo! to meet estimates if this market doesn't turn around," Kessler says.

Goldman agrees that even though the market has already priced "modestly lowered 2001 guidance into

Yahoo! shares in recent weeks," earnings figures on Wednesday could cause "additional weakness this week."