You Have to See This Disgusting Commercial to Believe It

Hyundai uses the subject of suicide to promote one of its cars. To put it mildly, they went over the line.

Author:: Rocco Pendola
Publish date:: Apr 26, 2013 7:10 AM EDT

Hyundai uses the subject of suicide to promote one of its cars. To put it mildly, they went over the line.

NEW YORK (TheStreet) -- I first saw this story in the India-based publication Firstpost and had to pass it on.

To promote its 100% water emission

ix35

Hyundai Motor Company

, though it claims it had no knowledge of its European ad agency's plans, stamped the seal of approval -- whether it knew it or not -- on an ad you have to see to believe.

Here it is ... hopefully the video will be up when you read this. If not, Firstpost suggests searching

YouTube

using the keywords "Hyundai Pipe Job" to find another post.

Wow.

Imagine if

Apple

(AAPL) - Get Report

did something so stupid and insensitive. All hell would break loose in the States. Apparently, this commercial only ran, briefly I assume, across the pond.

Speaking of Apple, Peter Kafka, over at

All Things D

, rightfully praises this beautiful iPhone 5 ad.

If Tim Cook can duplicate that type of Apple greatness half as often as Steve Jobs did, it might prompt me to stop suggesting

that the voice behind a fast food mascot deserves his job more than he does

Follow @rocco_thestreet

Written by Rocco Pendola in New York City

Rocco Pendola is

TheStreet's

Director of Social Media. Pendola's daily contributions to

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