We just threw one of our favorite


names into the volcano. We throw maidens in the volcano to please the Selling Gods when nothing else works. We only do it in extremes, when we are convinced our personal intransigence and unwillingness to sell are killing us.

It is old tradition around here, reminiscent of when the Trading Goddess ruled the roost. When all else fails, you sacrifice a fave. You capitulate. She used to say that you have to create your own bottom.

I won't share with you the name, but I can tell you that there has been a buy program since the moment this stock left our faithful hands and plunged into the fiery cone below.


James J. Cramer is manager of a hedge fund and co-founder of TheStreet.com. At time of publication, his fund had no positions in any stocks mentioned. His fund often buys and sells securities that are the subject of his columns, both before and after the columns are published, and the positions that his fund takes may change at any time. Under no circumstances does the information in this column represent a recommendation to buy or sell stocks. Cramer's writings provide insights into the dynamics of money management and are not a solicitation for transactions. While he cannot provide investment advice or recommendations, he invites you to comment on his column at