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Shares in

Knight Ridder

( KRI) and

E.W. Scripps

(SSP) - Get E. W. Scripps Company Class A Report

slipped after the media companies said they expect advertising revenue growth in the mid single digits in 2004.

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San Jose based, Calif.-based Knight Ridder also said fourth-quarter earnings would be "somewhat above the low end" of the analyst estimate range of $1.18 to $1.25. The consensus is $1.23 a share, according to Thomson First Call.

Scripps said it expects "slow advertising to continue into next year," while newsprint costs are expected to rise 10% to 12%.

Recently, Knight Ridder shares were down 56 cents, or 0.7%, to $72.94, while shares in the Cincinnati-based Scripps shares fell 83 cents, or 0.9%, to $91.17.

On Tuesday,

The New York Times Co.

(NYT) - Get New York Times Company Class A Report

firmed up its earnings forecast for the current quarter and full year 2004, saying it believed "the overall improvement in economic trends will translate into an improved ad revenue performance in 2004."