It's Almost <I>TSC </I>TV Time

The trader is saving his energy for the late-Friday rush to prepare for this weekend's 'TheStreet.com' on the <I>Fox News Channel.</I>
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Fridays have taken on a new tone at my office since

TheStreet.com

rolled out its television show on the

Fox News Channel

. Formerly, at 4:01 p.m. EDT, I did my best to get out the door.

Now, it's when my second day begins. At 4:01 p.m., after trading stops, I find out what the topics will be for the TV show. I then do my best to immerse myself in those topics for the next three hours.

I also do my best to be ready for

Neil Cavuto's

excellent business show that starts at 5:00 p.m. EDT on the

Fox News Channel

. I have been a fan of Cavuto's for many years, dating back before his "Power Lunch" days to when he did the best stuff on the "Nightly Business Report." Cavuto's show is great because he gets every CEO in the business on it and he grills them in a tough, intelligent way. Making things extra special on the show is

Karen Gibbs

, another ex-

CNBCer

and one of the most knowledgeable bond people on Earth. Together we all hash out the week in a way you shouldn't miss. I have become a regular watcher of this show as I think it packs more punch than any other business show that's on after the close of the market.

It's not easy to become an expert on something in the short time I have between the close of the market and when the "TheStreet.com" program starts taping. But I have all the research available about the stocks that will be discussed and I have my week's worth of experiences to draw on. It is a tense time, though, because the producer of the show,

Gary Schreier

, wants the discussion to be lively and prepared, but I can't know what it will be about. We don't ever want to be in a position where I know what stocks will be drilled ahead of time. That way I could not deliberately buy them in advance of the show and go easy on a guest. If I happen to own a stock that he or she mentions, it is pure happenstance. We guarantee that.

I am conscious that not all of you can see this show. The world of cable is strange and undemocratic, and you can't call up your cable company and say "hey, "TheStreet.com" is a cool show, could you carry that

Fox News

?"

Even the all-powerful

Ted Turner

can't get

CNNfn

on the providers he would like. That said, we are doing our best to make this important television. I can imagine someday in the not-too-distant future when your cable company will be embarrassed not to carry the show. Sure, that could be hubris, but then again, I see what goes into this program and I know that it will have impact on stocks. Nobody wants to be denied the opportunity to have a chance to make money, especially because some cable operator insists on running 20 other networks that don't make you a dime. Maybe I am a Pollyanna, but I believe that when you pack as much money-making info into a show as we do, it will be seen and heard. Especially when there isn't much else out there that could affect the 40 million homes that own stocks.

So, now I hit the sack extra early on Thursday to make it all happen on Friday. I can't wait; the show rocks. I know it now. I feel it. I get juiced for it. And I am darn proud of what we have done.

See you on "TheStreet.com!"

James J. Cramer is manager of a hedge fund and co-founder of TheStreet.com. At time of publication, his fund had no positions in any stocks mentioned. His fund often buys and sells securities that are the subject of his columns, both before and after the columns are published, and the positions that his fund takes may change at any time. Under no circumstances does the information in this column represent a recommendation to buy or sell stocks. Cramer's writings provide insights into the dynamics of money management and are not a solicitation for transactions. While he cannot provide investment advice or recommendations, he invites you to comment on his column at

jjcletters@thestreet.com.