Conan O'Brien Launches 24-Hour Stream

Conan O'Brien's CoCo Cam streams live today to promote his new show's Nov. 8 debut.
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(Coco Cam article updated with new information from Conan O'Brien's live stream.)

NEW YORK (

TheStreet

) -- Conan O'Brien launched

the Coco Cam on YouTube

at 1 p.m. ET today., kicking off a 24-hour live stream.

O'brien showed up two and a half hours into the broadcast, which is being streamed from a busy stairwell in "Team CoCo Headquarters." He came on camera to eat an apple before walking off past the elevators. His appearance came after an 80's dance workout routine, followed by an hour of assembling a puzzle and then another hour of Shakespeare readings.

The event is the latest promotional effort to promote the debut of O'Brien's show on November 8 on TBS, a subsidiary of

Time Warner

(TWX)

.

The stream is available on the show's Web site,

TeamCoco.com

as well as on

Team Coco's YouTube channel

.

O'Brien announced his new show, Conan, on April 12

.

The live broadcast features members from his television show team as well O'Brien himself.

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>>Conan O'Brien to Launch Show on TBS

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-- Written by Theresa McCabe in Boston.

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