NEW YORK (TheStreet) -- zuilly (ZU) shares are up 3.5% to $33.97 in early market trading on Tuesday after being upgraded to "buy" from "fairly valued" by analysts at CRT Capital who also set a $41 price target on the shares.

The e-commerce retailer beat analysts second quarter earnings estimates of 4 cents per diluted share by 5 cents when it reported its earnings last month.

However, the company left its full year earnings guidance unchanged which caused the stock to fall following the release.

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