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NEW YORK (TheStreet) -- Gordmans Stores (GMAN) - Get Free Report shares are up 8.7% to $4.84 in trading on Friday.

The increase follow the department store retailer's shares having coverage initiated with a "buy" rating by analysts at Canaccord Genuity

The firm set a price target of $10 for the company, suggesting a 117% increase from the company's opening price of $4.61 today.

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Separately, TheStreet Ratings team rates GORDMANS STORES INC as a Hold with a ratings score of C-. TheStreet Ratings Team has this to say about their recommendation:

"We rate GORDMANS STORES INC (GMAN) a HOLD. The primary factors that have impacted our rating are mixed - some indicating strength, some showing weaknesses, with little evidence to justify the expectation of either a positive or negative performance for this stock relative to most other stocks. The company's strengths can be seen in multiple areas, such as its reasonable valuation levels and expanding profit margins. However, as a counter to these strengths, we also find weaknesses including a generally disappointing performance in the stock itself, feeble growth in the company's earnings per share and deteriorating net income."

Highlights from the analysis by TheStreet Ratings Team goes as follows:

  • 37.96% is the gross profit margin for GORDMANS STORES INC which we consider to be strong. Regardless of GMAN's high profit margin, it has managed to decrease from the same period last year. Despite the mixed results of the gross profit margin, the net profit margin of 1.35% trails the industry average.
  • GORDMANS STORES INC has experienced a steep decline in earnings per share in the most recent quarter in comparison to its performance from the same quarter a year ago. Earnings per share have declined over the last two years. We anticipate that this should continue in the coming year. During the past fiscal year, GORDMANS STORES INC reported lower earnings of $0.42 versus $1.21 in the prior year. For the next year, the market is expecting a contraction of 48.8% in earnings ($0.22 versus $0.42).
  • The company, on the basis of change in net income from the same quarter one year ago, has significantly underperformed when compared to that of the S&P 500 and the Multiline Retail industry. The net income has significantly decreased by 65.6% when compared to the same quarter one year ago, falling from $7.94 million to $2.73 million.
  • You can view the full analysis from the report here: GMAN Ratings Report

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