Whirlpool Corporation

(

WHR

) pushed the Consumer Durables industry higher today making it today's featured consumer durables winner. The industry as a whole closed the day up 0.4%. By the end of trading, Whirlpool Corporation rose 38 cents (0.7%) to $58.96 on average volume. Throughout the day, 1.8 million shares of Whirlpool Corporation exchanged hands as compared to its average daily volume of 1.8 million shares. The stock ranged in a price between $57.59-$59.16 after having opened the day at $58.05 as compared to the previous trading day's close of $58.58. Other companies within the Consumer Durables industry that increased today were:

Movado Group

(

MOV

), up 11.3%,

Mattress Firm

(

MFRM

), up 9.2%,

Kid Brands

(

KID

), up 6.8%, and

LJ International

(

JADE

), up 6%.

Whirlpool Corporation engages in the manufacture and marketing of home appliances worldwide. Its principal products include laundry appliances, refrigerators and freezers, cooking appliances, dishwashers, mixers, and other portable household appliances. Whirlpool Corporation has a market cap of $4.52 billion and is part of the

consumer goods

sector. The company has a P/E ratio of 14.7, below the average consumer durables industry P/E ratio of 14.8 and below the S&P 500 P/E ratio of 17.7. Shares are up 23.5% year to date as of the close of trading on Tuesday. Currently there is one analyst that rates Whirlpool Corporation a buy, no analysts rate it a sell, and three rate it a hold.

TheStreet Ratings rates Whirlpool Corporation as a

hold

. The company's strengths can be seen in multiple areas, such as its attractive valuation levels and largely solid financial position with reasonable debt levels by most measures. However, as a counter to these strengths, we also find weaknesses including disappointing return on equity, weak operating cash flow and poor profit margins.

On the negative front,

Koninklijke Philips Electronics

(

PHG

), down 4.5%,

Cascade Microtech

(

CSCD

), down 4.3%,

Generac Holdings

(

GNRC

), down 3.6%, and

Global-Tech Advanced Innovations

(

GAI

), down 3.3%, were all losers within the consumer durables industry with

Canon

(

CAJ

) being today's consumer durables industry loser.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the consumer durables industry could consider

Consumer Discretionary Sel Sec SPDR

(

XLY

) while those bearish on the consumer durables industry could consider

ProShares Ultra Sht Consumer Goods

(

SZK

).

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