Editor's Note: TheStreet ratings do not represent the views of TheStreet's staff or its contributors. Ratings are established by computer based on metrics for performance (which includes growth, stock performance, efficiency and valuation) and risk (volatility and solvency). Companies with poor cash flow or high debt levels tend to earn lower ratings in our model

.

Western Union Company

(

WU

) pushed the Diversified Services industry higher today making it today's featured diversified services winner. The industry as a whole closed the day up 0.3%. By the end of trading, Western Union Company rose 20 cents (1.1%) to $17.53 on light volume. Throughout the day, 3.2 million shares of Western Union Company exchanged hands as compared to its average daily volume of 5.2 million shares. The stock ranged in a price between $17.29-$17.57 after having opened the day at $17.35 as compared to the previous trading day's close of $17.33. Other companies within the Diversified Services industry that increased today were:

Genetic Technologies

(

GENE

), up 26%,

American Learning

(

ALRN

), up 12.7%,

Daegis

(

DAEG

), up 11.8%, and

CIBT Education Group

(

MBA

), up 10.5%.

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The Western Union Company provides money movement and payment services worldwide. The company operates in two segments, Consumer-to-Consumer and Global Business Payments. Western Union Company has a market cap of $10.47 billion and is part of the

services

sector. The company has a P/E ratio of nine, equal to the average diversified services industry P/E ratio and below the S&P 500 P/E ratio of 17.7. Shares are down 5.1% year to date as of the close of trading on Tuesday. Currently there are 14 analysts that rate Western Union Company a buy, one analyst rates it a sell, and 10 rate it a hold.

TheStreet Ratings rates Western Union Company as a

buy

. The company's strengths can be seen in multiple areas, such as its revenue growth, expanding profit margins, increase in net income, increase in stock price during the past year and growth in earnings per share. We feel these strengths outweigh the fact that the company has had generally high debt management risk by most measures that we evaluated.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the diversified services industry could consider

iShares Dow Jones US Cons Services

(

IYC

) while those bearish on the diversified services industry could consider

ProShares Ultra Short Consumer Sers

(

SCC

).

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