NEW YORK (TheStreet) -- Shares of Visa Inc. (V) - Get Report are climbing, up 1.04% to $239.12 in early market trading Friday, after the retail electronic payments company was upgraded to "buy" from "hold" at Argus Research this morning.
Analysts at the research firm set a price target of $260 on the shares.
The raise in rating at Argus comes after Visa reported stronger than expected third quarter earnings on Wednesday, and said the mobile payment industry would be "a great driver" for business.
San Francisco, CA-based Visa provides services in global commerce through the transfer of value and information, and views financial institutions as its primary customers.
Separately, TheStreet Ratings team rates VISA INC as a Buy with a ratings score of A-.
- You can view the full analysis from the report here: V Ratings Report