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NEW YORK (TheStreet) --Starbucks (SBUX) - Get Starbucks Corporation Reportwill report its 2016 fourth-quarter earnings results next week on Thursday, November 3. Analysts polled by FactSet expect earnings of 55 cents per share, on revenue of $5.7 billion. In anticipation of the quarterly results from the coffee giant today's "Fast Money Halftime Report" panel on CNBC discussed the stock.

"Technically, this stock has been a mess really since the spring. But, this is the type of name where if they do disappoint, that's when I would want to pounce on it. That's when I would get interested in buying it," Ritholtz Wealth Management CEO Josh Brown said.

Loop Capital President Kourtney Gibson, who owns the stock, explained on the show why she loves it for its long-term potential.

"I bought it originally when they talked about their growth strategy in China. They're sticking to it, they're on in, they get it, and I think it is absolutely another long-term name to hold," she noted.

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Shares of Starbucks were lower in mid-afternoon trading on Friday.

(Starbucks is held in Jim Cramer's charitable trust Action Alerts PLUS. See all of his holding with a freetrial.)

Separately, TheStreet Ratings objectively rated this stock according to its "risk-adjusted" total return prospect over a 12-month investment horizon. Not based on the news in any given day, the rating may differ from Jim Cramer's view or that of this articles's author.

TheStreet Ratings team rates Starbucks as a Buy with a ratings score of B. This is driven by a few notable strengths, which the team believes should have a greater impact than any weaknesses, and should give investors a better performance opportunity than most stocks the team covers.

You can view the full analysis from the report here: SBUX

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