NEW YORK (TheStreet) -- Shares of Sprouts Farmers Market (SFM) - Get Report  are advancing 1.83% to $23.88 this morning after Goldman Sachs upgraded the stock to "buy" from "sell".

The firm maintained its price target on the Phoenix-based grocery store at $29, saying it is a disruptive company in the grocery market, providing an affordable, healthy alternative, TheFly reports.

Goldman analysts expect the company to benefit from the continued focus on wellness given its natural, "farmers market" style, according to TheFly

Sprouts Farmers Market is slated to report fiscal 2016 second quarter results next week. Analysts project the company will post earnings of 25 cents per share on revenue of $1.05 billion. 

Separately, TheStreet Ratings objectively rated this stock according to its "risk-adjusted" total return prospect over a 12-month investment horizon. Not based on the news in any given day, the rating may differ from Jim Cramer's view or that of this articles's author. TheStreet Ratings has this to say about the recommendation:

TheStreet Recommends

We rate SPROUTS FARMERS MARKET as a Hold with a ratings score of C-. The primary factors that have impacted our rating are mixed - some indicating strength, some showing weaknesses, with little evidence to justify the expectation of either a positive or negative performance for this stock relative to most other stocks. The company's strengths can be seen in multiple areas, such as its robust revenue growth, impressive record of earnings per share growth and compelling growth in net income. However, as a counter to these strengths, we also find weaknesses including a generally disappointing performance in the stock itself, premium valuation and poor profit margins.

You can view the full analysis from the report here: SFM

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