Trade-Ideas LLC identified

Sony

(

SNE

) as a pre-market mover with heavy volume candidate. In addition to specific proprietary factors, Trade-Ideas identified Sony as such a stock due to the following factors:

  • SNE has an average dollar-volume (as measured by average daily share volume multiplied by share price) of $27.9 million.
  • SNE traded 264,538 shares today in the pre-market hours as of 8:37 AM, representing 30.7% of its average daily volume.

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More details on SNE:

Sony Corporation designs, develops, manufactures, and sells electronic equipment, instruments, and devices for consumer, professional, and industrial markets worldwide. SNE has a PE ratio of 9. Currently there are 2 analysts that rate Sony a buy, no analysts rate it a sell, and none rate it a hold.

The average volume for Sony has been 1.4 million shares per day over the past 30 days. Sony has a market cap of $38.1 billion and is part of the consumer goods sector and consumer durables industry. Shares are up 23.5% year-to-date as of the close of trading on Wednesday.

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TheStreetRatings.com

Analysis:

TheStreet Quant Ratings

rates Sony as a

hold

. The company's strengths can be seen in multiple areas, such as its revenue growth, largely solid financial position with reasonable debt levels by most measures and solid stock price performance. However, as a counter to these strengths, we find that the company's profit margins have been poor overall.

Highlights from the ratings report include:

  • The revenue growth came in higher than the industry average of 2.9%. Since the same quarter one year prior, revenues rose by 23.4%. Growth in the company's revenue appears to have helped boost the earnings per share.
  • The current debt-to-equity ratio, 0.36, is low and is below the industry average, implying that there has been successful management of debt levels. Despite the fact that SNE's debt-to-equity ratio is low, the quick ratio, which is currently 0.62, displays a potential problem in covering short-term cash needs.
  • The company's current return on equity greatly increased when compared to its ROE from the same quarter one year prior. This is a signal of significant strength within the corporation. In comparison to the other companies in the Household Durables industry and the overall market, SONY CORP's return on equity is significantly below that of the industry average and is below that of the S&P 500.
  • The gross profit margin for SONY CORP is currently extremely low, coming in at 2.17%. Regardless of SNE's low profit margin, it has managed to increase from the same period last year. Despite the mixed results of the gross profit margin, the net profit margin of -3.26% trails the industry average.

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