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Wells Fargo (WFC)  confirmed today that it will raise signing bonuses for veteran brokers, the Wall Street Journal reports.

"Attracting the industry's top talent will always be a priority for Wells Fargo Advisors," a spokeswoman for Wells Fargo said.

She added that recruiting advisers and gaining their clients has "helped us grow in key markets."

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The move comes after Bank of America/Merrill Lynch (BAC) said that it would stop paying the large upfront bonuses that brokerages have used to attract talent.

Morgan Stanley (MS) has committed to "significantly" reduce the costly practice of recruiting brokers, the Journal reported.

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