Public Storage

(

PSA

) pushed the Real Estate industry higher today making it today's featured real estate winner. The industry as a whole closed the day down 0.7%. By the end of trading, Public Storage rose 72 cents (0.6%) to $126.61 on average volume. Throughout the day, 828,967 shares of Public Storage exchanged hands as compared to its average daily volume of 1.1 million shares. The stock ranged in a price between $125.39-$127 after having opened the day at $126.68 as compared to the previous trading day's close of $125.89. Other companies within the Real Estate industry that increased today were:

Vestin Realty Mortgage I Inc

(

VRTA

), up 14.3%,

Sprott Resource Lending

(

SILU

), up 11.9%,

SYSWIN Inc

(

SYSW

), up 6.2%, and

Tree.com Inc

(

TREE

), up 4.2%.

Public Storage operates as a real estate investment trust (REIT). It engages in the acquisition, development, ownership, and operation of self-storage facilities in the United States and Europe. Public Storage has a market cap of $20.92 billion and is part of the

financial

sector. The company has a P/E ratio of 40.2, equal to the average real estate industry P/E ratio and above the S&P 500 P/E ratio of 17.7. Shares are up 24.1% year to date as of the close of trading on Monday.

TheStreet Ratings rates Public as a

buy

. The company's strengths can be seen in multiple areas, such as its solid stock price performance, revenue growth, largely solid financial position with reasonable debt levels by most measures, expanding profit margins and good cash flow from operations. We feel these strengths outweigh the fact that the company has had sub par growth in net income.

On the negative front,

IFM Investments

(

CTC

), down 26%,

Rait Financial

(

RAS

), down 7.1%,

Doral Financial

(

DRL

), down 6.9%, and

Elbit Imaging

(

EMITF

), down 6.7%, were all losers within the real estate industry with

AvalonBay Communities Inc

(

AVB

) being today's real estate industry loser.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the real estate industry could consider

iShares Dow Jones US Real Estate

(

IYR

) while those bearish on the real estate industry could consider

ProShares Short Real Estate Fund

(

REK

).

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