PepsiCo Inc

(

PEP

) pushed the Consumer Goods sector higher today making it today's featured consumer goods winner. The sector as a whole closed the day up 3.3%. By the end of trading, PepsiCo Inc rose 50 cents (0.8%) to $62.99 on light volume. Throughout the day, 4.8 million shares of PepsiCo Inc exchanged hands as compared to its average daily volume of 9.5 million shares. The stock ranged in a price between $62.58-$63.55 after having opened the day at $62.62 as compared to the previous trading day's close of $62.49. Other companies within the Consumer Goods sector that increased today were:

Standard Motor Products

(

SMP

), up 14.3%,

Virco Manufacturing Corporation

(

VIRC

), up 13.3%,

Smart Balance Inc

(

SMBL

), up 13.1%, and

Commercial Vehicle Group Inc

(

CVGI

), up 12.8%.

PepsiCo, Inc. engages in the manufacture, marketing, and sale of foods, snacks, and carbonated and non-carbonated beverages worldwide. PepsiCo Inc has a market cap of $98.78 billion and is part of the

food & beverage

industry. The company has a P/E ratio of 15.6, below the average food & beverage industry P/E ratio of 15.9 and below the S&P 500 P/E ratio of 17.7. Shares are down 4.3% year to date as of the close of trading on Friday.

TheStreet Ratings rates PepsiCo as a

buy

. The company's strengths can be seen in multiple areas, such as its growth in earnings per share, revenue growth, good cash flow from operations, increase in net income and expanding profit margins. We feel these strengths outweigh the fact that the company has had generally poor debt management on most measures that we evaluated.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the consumer goods sector could consider

iShares Dow Jones US Cons Goods

(

IYK

) while those bearish on the consumer goods sector could consider

ProShares Ultra Sht Consumer Goods

(

SZK

).

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